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January 10th, 2012
Confused take over MSN
This must have cost Confused.com a few £’s but it certainly gets the message across about their Nectar vouchers promotion.
1000 Nectar points is worth £5 ( or £10 at certain retailers) but perceived value may well be higher in the eyes of the consumer. The ad ties in with their TV campaign and aims to counter the high profile above the line awareness campaigns from the other three main financial aggregators.
